Important Copywriting Tips

No matter what product you’re selling your sales letter or advertising copy is going to be the most important part of your business, and with a few good copywriting tips, you can be a success. Whether you’re selling online or have a place of business off-line, you need to make sure that your advertising copy is in the right place, is designed appropriately, and is effective with a call for action. Many times, those who are in business ignore how important copywriting advertising is and lose sales on a regular basis because of this.

 Even if you have a fantastic product, you still need an explanation as to why this product or service will benefit the consumer’s lifestyle. Make sure that your advertising copy gives good reasons to own the product, or employ the services of your company.

Also, your reputation as a company is vital for the consumer to enjoy your products and services, and that they’re dealing with a trustworthy company. Your sales letter has a lot to do with how consumers feel about your company and product, so make sure that your reputable, trustworthy, and show the consumer why they should do business with your particular company.

An ill-conceived sales letter can actually damage your reputation. It may mean several things, that you don’t care about your sales letter, that you do not understand how words can affect your reputation, or that you are lazy, slapdash, or untrustworthy. Remember consumers are not fond of cheesy, hard sells, hyped up words, untrue testimonials, or the feeling like they have to hurry too fast when purchasing your product or services.

When it comes to building your credibility and your company’s credibility, a guarantee is a good way to start. A rock solid guarantee of your product or services can give the consumer faith in your business and your product.

Don’t forget that you must ask the customer for the sale of your product. In other words, make sure that your call for action is written within your sales copy, and that it asks consumers to make a commitment. Without a call to action, the consumers may want your product, but not understand exactly how to go about receiving it. Your call to action words can be buy now, purchase here, order, pay now, or even just as simple as email or call for more information. According to the products you are selling is how you decide what call for action words you use.

All of these tips for copywriting need to be incorporated into your sales letter or advertising copy. Don’t forget that when business is good advertise, and when business is bad advertise more. Without advertising you’re going to get lost within the World Wide Web, or the consumer’s market, make sure that your sales letter is positive, trustworthy, and has a call for action.

Is School Stress Getting You Down?

If you are, you’re probably on Facebook way too much, stalking profiles of people you probably don’t even like, and clicking on everything in your newsfeed (even if it’s not that interesting). That’s what most psychologists would call Avoidance-Coping, because you’re trying to distract yourself from the stressor (in this case, your school work)…but sadly, it’s proven to be a bad way of getting rid of your stress for good. Not very time efficient, in my opinion, either.

But don’t worry! Your time is about to be put to great use.

Stress from school is tricky. On one end, it can make you into a professional procrastinator who spends hours on YouTube watching videos of baby sloths…or it can make you into a complete workaholic with no free time and no fun. Thankfully, the solutions for these two terrible extremes are one and the same…

You’re More Than What You Do

We certainly know that there are way more fun things in life than to study. Maybe there are even things we would consider more useful or practical (I know I certainly would). Yet…we still stress about it. About homework, papers, exams, quizzes. Maybe you’ll lose scholarships if your GPA drops. Maybe you couldn’t stand to tell your parents if you failed the final. Or maybe you just don’t want to pay to retake classes. All of those are viable things to think about for your educational career…but they don’t define you.

Life goes on. It will ALWAYS go on. There will always be solutions to your problems, and you’ll always find your way around or through or over or under all of those “life” obstacles. What you have to take to heart is this:

There are tons of things in life to experience that have nothing to do with school work, but everything to do with something much more important: who you are, and who you are becoming.

There is great value in taking some time for yourself and spending time with other people. There’s even some value in the process itself–learning organizational skills, coping with emotions, prioritizing. Throughout all of this, you’re learning something important–not just the textbook material–give yourself some credit for that.

Don’t Fall Into the Reward Trap

When we were little, we were taught that everything we do determines our future. That every decision we make will lead us to our “fate”. I took that to heart…and while it led me to make some really good decisions that granted success, it also harmed my own psyche.

I often find myself falling into what I call the Reward Trap. Basically, if I begin to think that I am not receiving some kind of reward or recognition for something I do, I begin to think that it is useless or a waste of my time. That often means that my apartment gets messy, the dishes pile up in the sink, I never spend time with my friends, and I don’t give myself any alone time.

I constantly have to remind myself that just because I’m not getting a grade for something or climbing the social ladder as a result of it doesn’t mean that it is not good. It is good to spend time with your friends (when you’re not trying to avoid school work–in that case, it’s counter-productive). It is good to spend some time thinking about what is important to you and restructure your priorities. And, most importantly, it is good to do things that you genuinely enjoy.

What This Means for Your School Stress

One of the greatest sources of school stress is the situation that occurs when we have way too much to do and not enough time to do it. But you’re only one person, with one brain, and two arms (sometimes I do wish I had more). That means that your abilities aren’t infinite. You have limits. And that’s okay. In fact, that is very good.

That means that you don’t have to do everything. You get to choose what is important to you, and what can probably be put aside right now. I think that finding that balance of priorities is one of the most important things we can learn at this time of our lives.

Using these ideas as a framework for the techniques you use to bust your stress, you will reduce your long-term stress and gradually become more and more balanced.

Stay tuned–in the coming posts, we’ll talk about specific “good” things you can do to reduce long-term stress, and discuss some great tools and tricks for avoiding stress in the first place.

Evaluation of energy potential of Municipal Solid Waste from African urban areas

There is a growing understanding, at the global level, about the negative impacts that waste can have on the local environment (air, water, land) and human health etc. The increasing complexity, costs, and coordination implied by proper waste management require multi-stakeholder involvement at every stage of the process. Waste management is usually one of the most complex and cost-intensive public services, even when well organized and operated properly. In developing countries, waste management has the highest share in municipalities׳ budgets, spending from 20% to 50% of their available budget on solid waste management. A significant part (up to 80–90%) of the solid waste management budget is used for waste collection. Services typically cover, however, only about 40–70% of all urban solid wastes, with the remainder being uncollected and less than 50% of the population being served.

Population growth, urbanization, and economic development are expected to produce increasing quantities of waste that are overburdening existing waste-management systems. Many cities in Africa face significant difficulties related to waste management, collection, and disposal of Municipal Solid Waste (MSW). Increasing city size poses great problems linked to increasing population and city area as well as the lack of infrastructure development.

The poor waste management in Africa has important consequences for the disposal of uncollected waste in dumps and the associated severe environmental and health related problems. An integrated approach to solid waste management is required in order to enable local/ national authorities to reduce the overall amount of waste generated and to recover valuable materials for recycling and for the generation of energy.

Despite all efforts to reduce, recycle and reuse waste, there is a growing amount of waste that needs to be disposed of in landfills. Several options are available and the choice of the most adequate should consider the local specific conditions. Waste incineration might be an option for waste disposal, but technical and economic problems are preventing large scale deployment of waste to energy plants, especially in developing countries. Landfill gas (LFG) recovery could be a solution, an opportunity for energy recovery and a potential source of energy in areas with low access to energy, such as Africa.

This paper addresses the issue of waste management in Africa and investigates the potential of energy production from waste, contributing to energy supplies and alleviating energy poverty. It focusses on the assessment of the potential of MSW to produce energy. Several studies relate to the use of MSW for energy production and provide estimates of the energy potential of MSW. However, the data about the waste generation, collection and the use of waste for energy production for the African continent is very scarce and covers only a few cities or countries.

The study makes GIS spatial explicit analysis of the energy potential MSW in Africa using the best available data related to MSW from the United Nations, World Bank, Food, and Agriculture Organisation (FAO). This study provides a complete overview and wider perspective of this potential for the whole African continent while providing detailed information at country and city level.


MODULEF is a general purpose finite element library developed by the MODULEF club. The MODULEF club was founded by INRIA in 1974 with the aim of bringing together universities and industry, both French and foreign, in order to design and implement an extensive library of finite element modules which cater for problems in fields such as:

  • steady state or time-dependent, linear or non-linear, two- or three-dimensional heat conduction problems,
  • static and dynamic elasticity problems, and
  • fluid mechanical problems.

The library is constituted of contributions (programs, expertise, material means, etc.) by all the members. These contributions are subsequently redistributed for the benefit of everyone.

Due to the modular nature of the software, existing subroutines can be modified and additions can be made to the library with ease. Furthermore, several solutions to a problem can readily be implemented so that the relative merits of the various approaches can be assessed easily.

An interactive data generation system offers considerable advantages for automatic generation of meshes, boundary conditions, and stresses, and has proved most valuable for teaching purposes.

The aim of Part 1 of this manual is to present the MODULEF club. As an introduction, we outline the structure, the reasons for its creation, and the objectives of the MODULEF club. We then give a summary of the MODULEF library, after which different approaches for using this library are discussed. Lastly, some aspects concerning the documentation, short- and long-term developments as well as issues raised in the communication between members are reviewed.

Also, Check your essay or article for plagiarism on Robot Don.

International Society for Computational Engineering & Sciences

International Society for Computational Engineering & Sciences has been founded on 3 June 2007 Membership in this society is free. 

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Computational methods are now used very widely in all branches of engineering and the sciences, and this use will increase during the coming years. Therefore it is very timely to form ISCES with the mission of bringing together, and for fostering cross-fertilization of ideas between, educators, researchers, and practitioners from all fields of engineering (including aerospace, civil, mechanical,computer science, microelectronics, MEMS, materials science, engineering mechanics, and others), and the sciences (including physics, biology, chemistry, health sciences,biomedical sciences, and others) worldwide, who have a common interest in computational methods and models.